Washington Post Article Rating

Harris significantly outspending Trump on television, digital ads

  • Bias Rating

    10% Center

  • Reliability

    60% ReliableFair

  • Policy Leaning

    10% Center

  • Politician Portrayal

    25% Positive

Bias Score Analysis

The A.I. bias rating includes policy and politician portrayal leanings based on the author’s tone found in the article using machine learning. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral.

Sentiments

Overall Sentiment

11% Positive

  •   Liberal
  •   Conservative
SentenceSentimentBias
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Bias Meter

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-100%
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Bias Meter

Contributing sentiments towards policy:

53% : "[Harris] has more than doubled her spending on Meta and Google properties from $18.7 million in our last analysis to $40.1 million, and is crushing Trump -- the candidate who devoted half of his advertising budget in the 2016 race to digital -- in spending overall, with enormous margins on Facebook and Instagram in particular," Fowler added.
46% : Over the past two weeks, Harris's campaign and supporting groups spent nearly $73 million on almost 73,000 broadcast television ads promoting her White House bid, compared with nearly $45 million on more than 52,000 television ad airings for Trump by his campaign and supporting groups.
19% : Meanwhile, Trump spent almost $2 million for satellite television ads, while Harris did not spend anything on those platforms in the same period.
14% : On radio ads in particular, Harris has spent more than $4 million in the past two weeks, while Trump has spent nothing, according to the report.

*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

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