NBC News Article Rating

Trump pitches watches, crypto and his wife's book in the campaign's final weeks

Oct 05, 2024 View Original Article
  • Bias Rating

    -36% Somewhat Liberal

  • Reliability

    75% ReliableGood

  • Policy Leaning

    -36% Somewhat Liberal

  • Politician Portrayal

    -8% Negative

Bias Score Analysis

The A.I. bias rating includes policy and politician portrayal leanings based on the author’s tone found in the article using machine learning. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral.

Sentiments

Overall Sentiment

24% Positive

  •   Liberal
  •   Conservative
SentenceSentimentBias
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Bias Meter

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Bias Meter

Contributing sentiments towards policy:

76% : "You're going to love them," Trump wrote on his Truth Social platform last week of his new line of branded watches, which cost anywhere from $499 to $100,000.
76% : "Within the last week, Trump tweeted about how he "promised to Make America Great Again, this time with crypto," in announcing that his new platform, World Liberty Financial, now had a "whitelist for eligible persons" open.
61% : "In February, Trump attended a shoe convention in Philadelphia to announce the release of a new line of Trump-branded sneakers.
59% : And ahead of the release of former first lady Melania Trump's new book, "Melania," Trump promoted a link to her website calling on supporters to "Buy your copy today.
56% : "While running for president this cycle, Trump has also promoted a sneaker brand, boots and even Bibles -- all of which are business and not campaign ventures.
55% : But the fact that Trump is promoting his business interests again in the closing weeks of the campaign has his Democratic rivals saying it is proof he is unfocused, and even some of his allies saying the effort is unwise.
51% : "Long before he entered politics, Trump had promoted similar product lines, whether Trump Steaks or Trump Vodka.
32% : Trump's new watch line contributed to the resurfacing of remarks Sen. Marco Rubio, R-Fla., made during a 2016 GOP primary debate, during which Rubio said Trump inherited hundreds of millions of dollars and that if he hadn't, "you know where he'd be right now?
31% : "For the former president's supporters, it's unlikely the focus on these other ventures would shift their opinion of him, even though Trump was subject to some conservative backlash in 2022 when he first announced an NFT line, teasing it as a "MAJOR ANNOUNCEMENT" soon after he launched his re-election bid.
28% : Trump ended up paying out a $25 million settlement to students of Trump University -- the former president's real estate education venture -- who said they were duped.

*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

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