Mumbrella Article Rating

WiredCo. grows with two earned media hires

  • Bias Rating

    -64% Medium Liberal

  • Reliability

    35% ReliableFair

  • Policy Leaning

    -64% Medium Liberal

  • Politician Portrayal

    N/A

Bias Score Analysis

The A.I. bias rating includes policy and politician portrayal leanings based on the author’s tone found in the article using machine learning. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral.

Sentiments

Overall Sentiment

16% Positive

  •   Liberal
SentenceSentimentBias
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Bias Meter

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-100%
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Bias Meter

Contributing sentiments towards policy:

61% : The announcement:Independent Agency of the Year 2023*, WiredCo. has expanded its earned media team, WireCast, with two new appointments to the team.
61% : WiredCo. launched its earned media offering at the end of 2022 and in less than two years, has grown revenue for the agency overall by almost 11%.
60% : The new appointments come after WiredCo. experienced a significant 450% growth in the agency's earned media division and 19% overall in the last 12 months following a string of new client partners coming on board and expanded remits from existing clients.
57% : WiredCo. has gained Jessica Nutt as a senior account manager (earned media) and Constance Nicolaou as a senior account executive (earned media).

*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

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