Lord Ashcroft: My latest polling - Backing for Labour's welfare cuts but doubts they'll do it | Conservative Home

Contributing sentiments towards policy:

60% : Abolishing NHS England, supporting Ukraine, offering Donald Trump a state visit, raising defence spending and cutting disability benefits were most likely to be mentioned by those in more urban, diverse, Labour-leaning territory.
51% : Those who voted Reform UK were the only group to say Britain's trade relationship with the US was more important than that with the EU (by 41 per cent to 31 per cent).
50% : We also find that winter fuel and tax rises dominate recollections of Labour's record so far, and that people expect further tax rises in the Chancellor's Spring Statement, they value our trade relationship with the EU over the US, and are more likely than not to favour tariffs on American imports.
50% : Reform UK voters were the only group among whom a majority (55 per cent) would see avoiding tariffs that were imposed on the EU as a significant benefit of Brexit.
48% : Voters as a whole said they prioritised Britain's trade relationship with the EU or the US by 61 per cent to 14 per cent.
42% : People are more likely to lean towards the Conservatives if they think the party has changed since losing the last election, prefer Badenoch as PM over both Starmer and Farage, think new parties would be no better at solving Britain's problems, and prioritise controlling taxes and borrowing over higher public spending.
42% : These voters are more likely to be leaning towards Reform if they prefer Farage as PM, value Britain's relationship with the US over the EU, see Labour and the Tories as part of the same failed political system, prioritise tax cuts over high spending, see current immigration levels as bad for Britain and prioritise jobs, growth and lower prices over tackling climate change.
38% : These Conservative defectors are more likely to be leaning towards Labour if they prefer Starmer to Badenoch, think Britain's economic problems are down to the last government or the world situation, value our relationship with the EU over the US, prioritise climate change over growth and jobs, and think new parties would be no better at tackling Britain's problems.
36% : Dem if they prefer Starmer over Badenoch and Farage, value the EU over the US, blame the last government or the world situation for Britain's economic problems, and prefer coalition to single-party government.
13% : Voters as a whole were more likely to think Keir Starmer should be more critical of President Trump and his policies (38 per cent) than that he had got the balance about right (31 per cent); fewer than 1 in 10 (9 per cent) thought he should be more supportive of Trump.

*Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative, and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.