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Bias Meter

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Bias Meter

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Founded in 1896 by Alfred Harmsworth, who later became Lord Northcliffe, the Daily Mail was established to provide a newspaper that would appeal to a broad audience with engaging and accessible content. The idea came about as Harmsworth recognized the need for a publication that would cover news in a way that was entertaining yet informative. Today, the Daily Mail is owned by DMG Media, a subsidiary of the Daily Mail and General Trust plc. Today, the Daily Mail covers a wide range of topics, including politics, sports, entertainment, health, and lifestyle. Based in London, England, the publication aims to keep its readers informed about significant events and trends, making it one of the most widely read newspapers in the UK. One interesting fact: An interesting fact about the Daily Mail is that it was one of the first newspapers to use photographs on its front page, which helped to set a new standard for visual storytelling in journalism.
Daily Mail Online is ranked 16 among other media sources and has an average of 416,400,000 monthly visits according to Similar Web.
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Daily Mail Online has a Bias Score of 50% Medium Conservative which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Good, and additional analytical insights are available in the other tabs.

  • Bias Rating

    50% Medium Conservative

  • Policy Leanings

    26% Somewhat Conservative

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    Center

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    -100%
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    Average Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    84% negative

Ratings are based on recent news using data science and A.I. technology.