InYourArea was founded as a local news and information platform, with and idea to create a comprehensive service that aggregates local news and information from various sources, providing users with a "360 view of up to the minute updates" on their area. Currently, InYourArea is owned by Reach plc, a British newspaper, magazine and digital publisher.Today, InYourArea covers a wide range of local news and information across the United Kingdom, including England, Scotland, Wales, and Northern Ireland. The platform focuses on hyperlocal content such as community news, traffic and travel updates, property information, local crime statistics, food hygiene ratings, and events happening in specific areas. The platform has made a name for itself by offering personalized local information to users across numerous cities and regions.**One interesting fact**: InYourArea has a unique feature called "The Lounge" where users can engage in casual conversations with others in their local community, creating a blend of news platform and social network that fosters community interaction beyond just sharing news and information.