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Bias Meter

Extremely
Liberal

Very
Liberal

Somewhat Liberal

Center

Somewhat Conservative

Very
Conservative

Extremely
Conservative

-100%
Liberal

100%
Conservative

Bias Meter

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Founded in 1954 by Henry Luce, the visionary publisher of Time magazine, Sports Illustrated (SI) has become a cultural icon, synonymous with in-depth sports journalism and captivating storytelling. Currently owned by Authentic Brands Group, it offers a diverse range of content, including comprehensive sports coverage, long form features, stunning photography and design, the Swimsuit Issue, digital content and trending stories. Sports Illustrated is known for its status in the sports media landscape, its award-winning journalism, its photography and its cultural impact. It is headquartered in New York City.
Sports Illustrated is ranked N/A among other media sources and has an average of 119,200,000 monthly visits according to Similar Web.
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Sports Illustrated has a Bias Score of 2% Center which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Fair, and additional analytical insights are available in the other tabs.

  • Bias Rating

    2% Center

  • Reliability
    38% Reliable Fair
  • Policy Leanings

    -2% Center

    Extremely
    Liberal

    Very
    Liberal

    Moderately
    Liberal

    Somewhat Liberal

    Center

    Somewhat Conservative

    Moderately
    Conservative

    Very
    Conservative

    Extremely
    Conservative

    -100%
    Liberal

    100%
    Conservative

    Fair Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    29% negative

Ratings are based on recent news using data science and A.I. technology.