The American Bazaar was founded in 2012 with the idea to create a platform dedicated to covering news and insights related to the Indian and South Asian American community. The founders recognized the growing importance and influence of this demographic in the United States and aimed to provide comprehensive coverage of their stories and achievements. Today, The American Bazaar is owned and operated by American Bazaar, Inc., based in Germantown, MD. Based in Washington, DC, The American Bazaar covers a wide range of news topics with a heavy focus on business, technology, finance, politics, and entertainment related to the Indian and South Asian American community. The publication provides in-depth reporting, analysis, and features on various issues affecting this community in the United States. The American Bazaar has expanded its reach to include both online and print editions, with reporters and contributors located all over the United States. **One interesting fact**: Despite being primarily focused on the Indian and South Asian American community, The American Bazaar has a global reach. The publication covers news from different parts of the world, especially focusing on fast-growing economies in the Middle East, Africa, and Southeast Asia, demonstrating its commitment to providing a comprehensive perspective on issues affecting the global South Asian diaspora.