Bias Meter

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-100%
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Bias Meter

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The Desert Sun, a prominent news source, was established in 1927 and is headquartered in Palm Springs, California. Founded by visionary journalist Gus Hathaway, the publication has become a stalwart in delivering comprehensive coverage of the Coachella Valley and surrounding regions. With a focus on local issues, The Desert Sun has expanded its reach to encompass a wide spectrum of news, including politics, sports, lifestyle trends, and engaging feature stories. Known for its commitment to quality journalism, the news outlet has grown to be a trusted source for residents and visitors alike. While initially an independent venture, The Desert Sun is currently owned by Gannett Co., Inc., maintaining a strong presence both in print and online at desertsun.com. Whether reporting on the pulse of the community or diving into compelling narratives, The Desert Sun continues to shape the media landscape with its dedication to keeping readers informed and engaged.
The is ranked N/A among other media sources and has an average of 48,376 monthly visits according to Similar Web.
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The has a Bias Score of 14% Somewhat Conservative which is based on a variety of factors including its policy and politician leanings, article ratings, and the use of biased language. Its Reliability is rated as Fair, and additional analytical insights are available in the other tabs.

  • Bias Rating

    14% Somewhat Conservative

  • Policy Leanings

    14% Somewhat Conservative

    Extremely
    Liberal

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    Moderately
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    Somewhat Liberal

    Center

    Somewhat Conservative

    Moderately
    Conservative

    Very
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    Extremely
    Conservative

    -100%
    Liberal

    100%
    Conservative

    Fair Reliability

    *Our bias meter rating uses data science including sentiment analysis, machine learning and our proprietary algorithm for determining biases in news articles. Bias scores are on a scale of -100% to 100% with higher negative scores being more liberal and higher positive scores being more conservative and 0% being neutral. The rating is an independent analysis and is not affiliated nor sponsored by the news source or any other organization.

  • Politician Portrayal

    95% negative

Ratings are based on recent news using data science and A.I. technology.