Founded in 2012 by Eli Pariser and a team of social entrepreneurs, Upworthy was created to share uplifting and impactful stories that inspire positive change. The idea came from a desire to counteract the negativity often found in traditional media by highlighting stories that promote social good and awareness. Upworthy is currently owned by a group of investors and continues to operate as a digital media company focused on meaningful content. Today, Upworthy covers a wide range of topics, including social justice, environmental issues, health, and human interest stories. Based in the United States, the platform aims to engage readers with content that not only informs but also motivates them to take action in their communities. Upworthy is known for its shareable articles and videos that resonate with audiences looking for hopeful and inspiring narratives. One interesting fact: A unique aspect of Upworthy is that it uses data-driven strategies to determine which stories resonate most with its audience, allowing them to tailor their content for maximum impact and engagement. This approach has helped Upworthy become a popular source for uplifting stories in the digital space.